Instagram Analytics: Reels vs. Posts Performance Over Time
I’ll admit it. I was late to the Instagram party. I didn’t even start my @MarketingWithDave account until March 2025. Since then, I’ve posted every
Recent Blog Posts
Introducing the Indexed Pages Traffic Ratio: A Smarter Way to Measure SEO Health
Regardless of how you feel about certain content on your website, Google and other search engines will reward or penalize you based on how all
Top Digital Analytics KPIs That Actually Matter
Understanding and tracking the right website analytics Key Performance Indicators (KPIs) is crucial for measuring online performance and guiding improvements. Below we compile 11 important
How Much Is Your Domain Really Worth?
You’re likely familiar with the name Dharmesh Shah. He’s the co-founder and CTO of HubSpot, as well as a prolific entrepreneur and domain collector. I
Good, Better, Best: Your Roadmap to Smarter Personalization
Personalization isn’t optional anymore — it’s expected. With today’s technology, customers anticipate that brands will know who they are, what they like, and how to
Beyond Averages: How the Five-Number Summary Reveals What Your Marketing Data Is Hiding
Marketers are flooded with metrics: campaign performance, customer data, A/B test results, and more. But what happens when you dig beyond averages? The five-number summary