How Much Is Your Domain Really Worth?
You’re likely familiar with the name Dharmesh Shah. He’s the co-founder and CTO of HubSpot, as well as a prolific entrepreneur and domain collector. I
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Advertising Breakthrough by Eugene Schwartz Book Summary
Top Three Quotes Book Theme Breakthrough Advertising centers on understanding and channeling existing consumer desires rather than attempting to create new ones. Schwartz emphasizes that
MRC Guidelines for Digital Ad Measurement: What Marketers Need to Know
The Media Rating Council (MRC) sets standards for how digital ad performance should be measured. Marketers should use MRC-aligned vendors and metrics to reduce waste
The Next CMO by Peter Mahoney Book Summary
Top Three Quotes Book Theme The Next CMO book is a guide to mastering operational marketing excellence—helping CMOs and marketing teams execute smarter and align
Visualize This by Nathan Yau Book Summary
Top Three Quotes Book Theme Telling stories through data visualization. Visualize This explores how to make raw data understandable, beautiful, and compelling by using visual
You Can Control the Ads You See on Google — Here’s How
Ever felt like the ads you see online are following you a little too closely? Or maybe you’re tired of seeing ads that are totally