What is Marketing? The 10 Functions of Marketing
***this post is a work in progress and I would greatly appreciate your input as this gets refined***A simple question, right? I wonder if it
***this post is a work in progress and I would greatly appreciate your input as this gets refined***A simple question, right? I wonder if it
When it comes to achieving goals, the SMART framework has become a gold standard. The idea is simple yet powerful: make your goals Specific, Measurable,
We all have those brands, products, and services we love so much that we naturally become advocates for them. These are the companies that deliver
I never had the chance to meet my father-in-law, Doug Curran. He passed away before I met his third oldest daughter, who I’m lucky enough
The SWOT Framework The SWOT analysis framework was developed in the 1960s by Albert Humphrey, a business consultant at the Stanford Research Institute (SRI). Initially
In the first episode of Mad Men, we’re introduced to Don Draper and his advertising team as they tackle a tough challenge for their cigarette