SiteSqueeze Archives | Marketing with Dave

You Published a New Blog Post. Now What?

David Nelson — Tue, 29 Sep 2026 20:00:23 +0000

Reading Time: 4 minutesPublishing is a technical event, not the moment a piece of content is finished. It’s easy to hit publish, share the link once, and start the next article. The post then sits in the archive waiting for Google to notice it. Distribution is where the work starts. Here is a repeatable checklist, organized by when to do each step. Before You Hit Publish: Is the Page Actually Done? Most of what gets forgotten happens here, and it is far cheaper to fix now than after indexing. First 24 Hours: Get It Discovered First Week: Extend the Reach First 30 Days: […]

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How to Install SiteSqueeze on WordPress

David Nelson — Mon, 21 Sep 2026 22:24:28 +0000

Reading Time: 4 minutesSiteSqueeze installs like a standard WordPress plugin. You will need the SiteSqueeze ZIP file and the license key included in your order email. The same installation process applies to SiteSqueeze Free and SiteSqueeze Pro. Installation steps Download SiteSqueeze Upload SiteSqueeze to WordPress Activate the plugin Activate your license Confirm that SiteSqueeze is ready Before you begin Make sure you have: Your download link and license key are included in the email titled Your SiteSqueeze Free license is ready or in the corresponding SiteSqueeze Pro order email. If someone else manages your WordPress website, you can forward that email to your […]

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How to Create a Latest Category Article Promotion in SiteSqueeze

David Nelson — Wed, 16 Sep 2026 16:38:57 +0000

Reading Time: 3 minutesPublishing a new article doesn’t mean your existing visitors will find it. Hitting Publish is really the beginning of the work. Your new article may get indexed by search engines, shared on social media, or included in an email, but you still need ways to put it in front of people who are already visiting your site. That’s where Latest Category Article promotions in SiteSqueeze come in. Instead of manually adding links to older posts every time you publish something new, you create the promotion once. SiteSqueeze uses your existing content to automatically surface the newest eligible article in the […]

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How to Create an A/B Test in SiteSqueeze

David Nelson — Mon, 14 Sep 2026 19:03:03 +0000

Reading Time: 3 minutesA/B testing in SiteSqueeze puts two promotions head to head so you can see which one actually earns more clicks. Pick two Standard Promotions, set a threshold for what counts as a real improvement, assign a Placement, and start the test. SiteSqueeze splits your traffic roughly 50/50 and tracks the results. Before You Start You need two existing Standard Promotions before you can run a test. Haven’t made them yet? Start with How to Create a Standard Promotion in SiteSqueeze. A typical setup: If you want to understand why one version performs better, change one major variable at a time. […]

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How to Create a Standard Promotion in SiteSqueeze

David Nelson — Fri, 11 Sep 2026 17:53:47 +0000

Reading Time: 3 minutesStandard Promotions put your content, offers, and affiliate links in front of visitors across your WordPress site, without you touching a page builder or writing a line of code. You’ve got two ways to build one: Same result either way: a Standard Promotion. The only difference is how much of the setup SiteSqueeze handles for you. Promote Existing Content If what you want to promote already lives on your site, this is the fast path. Go to Promotion type, select Promote Existing Content, then click Promote Existing Content again to open the chooser. IMAGE: Promote Existing Content chooser Search by […]

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SiteSqueeze Standard Promotions: Understand What’s Driving Performance

David Nelson — Thu, 10 Sep 2026 17:26:42 +0000

Reading Time: 3 minutesThe Standard Promotions tab in SiteSqueeze Performance shows how your regular promotions are performing across your WordPress site. It focuses on the essentials: impressions, clicks, click-through rate, daily performance, and the pages where each promotion appeared. Standard Promotions reporting covers two types of promotions: Other SiteSqueeze promotion types have their own reporting. A/B Tests, Latest Category Article, and Ad Reach each get a separate Performance tab so they can report on what’s specific to how that feature works. Understanding Standard Promotion performance Each promotion includes a summary for the date range currently selected in Performance. The primary metrics are: You […]

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